Launched in 2002 by the renowned design house of Alfred Sung, is the perfect blend of fresh, green notes and rich, warm woods. The scent is classified as a flowery fragrance, but don't be fooled - this is a distinctly masculine aroma that sets you apart from the crowd.

Hei by Alfred Sung opens with a unique, refreshing note of bamboo, providing a crisp and invigorating start to your day. This is seamlessly blended with the rich, hearty tones of cedar and mahogany, creating a scent that is both fresh and grounded. The result is a balanced, versatile fragrance that can take you from the boardroom to the bar with ease.

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