Wella Koleston Deluxe Ammonia-Free Kit Hair Dye in 7/1 Ash Blonde is a permanent hair color designed to deliver rich, natural-looking color with a cool ash undertone. This gentle formula provides full gray coverage while keeping your hair looking vibrant and feeling soft.
Perfect for those seeking a cooler, brass-free blonde shade without the harshness of ammonia, this complete kit makes at-home coloring simple and comfortable.
Key Ingredients
- Full ingredient list on packaging
How to Use
- Mix the colorant and developer in the application bottle according to the enclosed instructions.
- Apply the mixture evenly to dry, unwashed hair, starting from the roots and working through to the ends.
- Leave on for the recommended development time, then rinse thoroughly until the water runs clear.
- Apply the included post-color conditioner, leave for a few minutes, and rinse.
- Ammonia-free formula for a more pleasant coloring experience
- Provides up to 100% gray coverage with long-lasting results
- Cool ash undertones help neutralize unwanted brassy or warm tones
- Complete kit includes everything needed for easy at-home application
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